Oh No! There Goes Your Advantage (Or Does It?): What To Do When Another Practice Copies Your Technology
It's a much-dreaded phrase: "They just got one too." It can take a practice from being the "hot spot" in…
It's a much-dreaded phrase: "They just got one too." It can take a practice from being the "hot spot" in…
(A quick note to my Canadian followers and readers - thankfully the issue I'm about to discuss does not directly…
For many practice owners and plastic surgeons, attracting new patients and marketing can seem quite daunting, and in turn as…
If you’re a loyal reader of my aesthetic marketing articles, you’ll likely have heard me say it before – your…
In working with aesthetic practices who possess an array of specialties, in a plethora of different markets there are indeed…
In today’s thriving aesthetic industry, patients are harder to reach – and more skeptical – than ever. They’re tired, stressed out and confused. They have more than likely had at least one poor experience with another medical aesthetic practice, or know someone who has.
More than ever, prospective patients need a provider they can trust to help them look and feel their best — a practice that rises above the noise. This book offers you over 100 actionable tips and studies that have worked to turn practices just like yours into market leaders. Request your copy today and we will be delighted to handle all the details.
How do you measure your return on investment (ROI) from a new brand? Some might say it is impossible to calculate—but, having been in the business of crafting brands for hundreds of clients over the years, we can attest to the fact that there is a return, and think you’ll find the results impressive. Discover ow much more could your practice earn in the next 12 months!
We have assembled an updated, comprehensive 2017 Aesthetic Marketing Calendar template for you; as an Excel spreadsheet that you and your staff can easily customize, complete, and print out.
It also includes campaign ideas and an organizer for every month of the year – you’ll never be left wondering what to do for marketing, or promotions you can offer patients.